Semantics for Social Media

Challenges

With users continuing to invest more time in social networks and blogs, social media data is becoming more and more powerful. Enterprises are thus faced with the need for a social media monitoring tool which:

• offers a unified view over enterprise internal and Social Web data,
• is able to identify relationships between entities,
• analyzes the integrated data, and
• generates meaningful reports.

Our Solution

With the Information Workbench™ we combine the ideas of knowledge management, Semantic Wikis, and Linked Data, lifting social software to the semantic collaboration level. Companies can use the Information Workbench™ to integrate enterprise data sources with public social media sources – based on the provider concept, the Information Workbench™ can integrate any data source, from internal CRM systems to public media sources such as Twitter feeds, blogs, forums, etc. The collected information is correlated using the semantic engine, thus allowing companies to analyze and structure the growing amounts of data they are faced with.

Your Benefits

• Data Integration: Integrate enterprise data sources with public Social Media sources (Youtube, Twitter, Facebook, Delicious, Skype, Last.fm, Flickr, etc.).
• Analytics and Reporting: Automatically extract structured data from unstructured media, and create Mashups with Social Media.
• Social Media Monitoring: Track mentions on blogs, forums, social networks, microblogs, wikis and video/photo sharing sites, and find out what consumers are saying about you. Monitor sources of information containing hundreds of thousands of comments and posts.
• Social Data Mining: Mine the Social Web to build up knowledge on your customers, extract behavioral patterns to personalize offers and products, and identify new trends and market opportunities.

Interested?

Please contact us for more information or visit the Information Workbench product page.